Sports Museum of America

PEOPLE

Marcy Davis, Vice President, Retail & Special Events

As Vice President, Retail & Special Events, Marcy brings more than 20 years of experience in retail buying and strategy, product design, branding, and merchandise development. For the past 7+ years, Marcy served as VP of Merchandising for Madison Square Garden, where she oversaw all activities of the retail division -- creating product lines, managing and designing store display, handling procurement and inventory, and driving revenue growth strategies for the Knicks (NBA), Rangers (NHL) and Liberty (WNBA), as well as the MSG and Radio City venue brands.

Prior to that, as Director of Merchandising at the NBA, Marcy oversaw product development and played a key role in the design and launch of the NBA Store on 5th Avenue, with annual revenues in excess of $15 million. Marcy has strong relationships with the major sports leagues and their licensing partners, and has developed co-branding opportunitites with elite brands such as Nike, Movado, and Hugo Boss. She has also done retail marketing and branding consulting work for individual athletes and entities including the NBA Players Association.